College of Business Administration
: Programs

Electronic Commerce

Advisor: Professor Thuong Le

The electronic commerce (e-commerce) specialization provides students with the managerial and technical skills for successful careers in the Internet economy. E-commerce competencies are essential for business professionals in fields such as marketing, financial services, international business, purchasing, information systems, operations management, and professional sales.

International Business

Advisor: Professors Don Beeman and Anthony Koh

The International Business Program plays a key role in preparing future business managers for today's dynamic global marketplace. The program provides training for careers in small, mid-sized, and large companies and government and international agencies with global orientation, particularly multinational corporations, export-import firms, banks, transportation and logistics firms, and government and international agencies involved in the international trade, finance, and economics development.

Marketing

Advisor: Professor Ronald Zallocco

The marketing specialization provides the student with the skills to make decisions about product design and quality, pricing, channels of distribution, advertising, and personal selling in ways that enhance consumer satisfaction and further the goals of the organization. The student learns to approach problems with a clear understanding of the relationship between marketing and other business functions.

Professional Sales

Advisor: Professor Richard Buehrer

The professional sales major trains students for distinguished careers in business-to-business selling.

E-Business & Information Tech.